Post by account_disabled on Apr 30, 2024 1:19:54 GMT -6
Long-term relationships cost less. Acceptance rates are higher. When we follow up with influencers on our issues It was clear at the time that they were hungry for a long-term gig. While it’s clear that long-term partnerships are better for creators brands often don’t extend these offers to them . We ’ve written a bit before about long-term influencer relationships . They sound simple enough to run campaigns involving the same creators over an extended period of time . Why It’s Great for Brands It costs less on ad spend and time . Long-term collaborations where brands work with the same creators over time are also proven to generate better ROI and are statistically proven to yield the best results if the campaign is long-term in nature . ( Scheduled month-by-month collaboration) Estonian creators are more likely to accept campaigns and run them at a lower total cost .
More Content Costs Less Beyond long -term relationships , more content costs less . Discounts are often offered for bulk purchases or content packs. For example, it is much easier to negotiate the price of a g post than to negotiate the price of a post. While we didn't get an in-depth interview on this part it appears to be something that spans platforms. For example if you pay a creator to purchase a sponsored video they Clinics Email List will most likely be willing to add content at a significant discount or for free . Creative content is more likely to be accepted and sometimes less expensive. If you have a creative concept for your event or you strive to do something interesting you are more likely to see creators respond to your proposal . They may even charge less . Of course this issue can be considered subjective but we see companies launching marketing campaigns after the first few attempts often not addressing this issue . Tie the cause of your event to something bigger than an ad for best results.
Boxed Water Planted Tree celebrated their 100th employee and sent confetti to each creator . Kg made it possible for influencers to customize their own jewelry . These examples can inspire you to connect deeper meaning to your campaigns and activate influencers more effectively. Offers from respected brands are more likely to be accepted at lower prices Well-known, respected brands are more attractive to creators . Nike, for example , would have a hard time finding a creator in Estonia who doesn't work with them. This doesn’t just apply to the world’s biggest brands, however . It also applies at the local level . Promote yourself An Estonian brand that has been working with influencers for some time does not yet have a big international presence. They are highly respected locally and well known within the creator community . Improve their ability to activate influencers.
More Content Costs Less Beyond long -term relationships , more content costs less . Discounts are often offered for bulk purchases or content packs. For example, it is much easier to negotiate the price of a g post than to negotiate the price of a post. While we didn't get an in-depth interview on this part it appears to be something that spans platforms. For example if you pay a creator to purchase a sponsored video they Clinics Email List will most likely be willing to add content at a significant discount or for free . Creative content is more likely to be accepted and sometimes less expensive. If you have a creative concept for your event or you strive to do something interesting you are more likely to see creators respond to your proposal . They may even charge less . Of course this issue can be considered subjective but we see companies launching marketing campaigns after the first few attempts often not addressing this issue . Tie the cause of your event to something bigger than an ad for best results.
Boxed Water Planted Tree celebrated their 100th employee and sent confetti to each creator . Kg made it possible for influencers to customize their own jewelry . These examples can inspire you to connect deeper meaning to your campaigns and activate influencers more effectively. Offers from respected brands are more likely to be accepted at lower prices Well-known, respected brands are more attractive to creators . Nike, for example , would have a hard time finding a creator in Estonia who doesn't work with them. This doesn’t just apply to the world’s biggest brands, however . It also applies at the local level . Promote yourself An Estonian brand that has been working with influencers for some time does not yet have a big international presence. They are highly respected locally and well known within the creator community . Improve their ability to activate influencers.